Does Your Business Need A KaChing Cash Machine?

Maybe It’s Time to Consider Content Development For a Single Page Web Presence

You’ve got a great business and you love what you do. You’re making a positive difference every day. Lately though, it seems that every dollar of revenue you earn takes more of a struggle. Sure, “the economy” is one aspect of this, but you wonder if somehow you’re “missing the boat” with the web content writing on your site.

Maybe your web site isn’t working overtime for you. You’re contacting website content writers for help. Your web content writing isn’t bringing you any clients. There’s a couple of possible explanations for this.

  1. You have no web presence at all. In other words, you and your business don’t even exist to your target market.
  2. Because we’re all so busy nowadays, when people visit your current multi-page site, they may feel like its too much work to figure out what you offer. You may need to simplify your offering for them.

The Solution for Either of These Problems is the Same!

You Need To Do Content Development For a Single Page Web "Sales Letter"

This sales page web presence has only one purpose—to sell a single specific service. On this type of page, your web visitor does not have to click navigation buttons and visit multiple pages. There is no confusion about either the information or what you want the visitor to do. That single service is the only thing the page describes. Your web content writing clearly guides the web visitor to take your desired action—to buy, to call you, or to set up a consultation. Website content writers know how to get site visitors to buy.

Why Would You Use the One Page Web Sales Letter Format?

The Latest Internet Marketing Wisdom

The latest wisdom among top Internet marketers is that the one page "sales letter" web page is the preferred method of content development to drive targeted traffic and increase your “click through” to sales of a specific service. With this technique, all your marketing efforts drive prospects to a single focused sales page—where the web content writing sells only that service.

Visitors can always go to your full multi-page site to learn more about you and your business in general terms. This sales page does not replace your full site. You aren’t abandoning that site. This page has a different purpose than that site. This content development is done strictly to sell.

Your Objective is Focused Traffic and Sales

If you want to boost sales in one area of your business, consider web content writing in the one page web sales letter format—focused on a single service. Here are some of the reasons why you would choose this possibility.

  • You offer your services on your web site, but no one buys them. You think you’d do better to have a single web "sales letter" about a single service.
  • You have so much content on your site that even you get confused. You want to focus your visitors on a specific offer or a single service. You’re looking for website content writers to help you.
  • You offer a variety of services, but you believe it seems too complex or time consuming for your site visitor to figure out what best fits their needs. You want to do content development to drive traffic to and sell a single service.
  • You offer a "Special" deal and want to focus your efforts on that area of your business.
  • You’re offering a new service and you want to drive all your traffic to that new service.

How Does The "Stellar Sales" Single Web Page Service Work?

This package provides the web content writing for a complete "sales" style single web page (typically consists of 5-7 typewritten pages) designed to showcase your service. Website content writers incorporate marketing principles that sell your business on the Web twenty-four hours a day, seven days a week. Our "Stellar Sales" Single Web Page package of content development is constructed according to the latest Internet marketing wisdom. We make the process as easy for you as possible.

First You Buy the Service

If you still have questions and you’d like me to call you back, you can request me to contact you by using the contact form below. Once we’ve spoken and you’re ready to start, you pay for the service, and the process starts immediately. Here’s what you could expect after making that choice.

Step One—You Receive the Template to Draft Your "Stellar Sales" Single Web Page Content Development

Once you buy, you immediately receive by email the web content writing template for your "Stellar Sales" Single Web Page. This MSWord template contains complete instructions about what information to provide. You don’t have to be a good writer nor do you have to have skills at marketing writing. Using the template, you answer specific questions intended to elicit information from you for your website content writers. There are also areas in the template where you can copy and paste existing content from your current marketing materials or web site, to speed up your content development process.

You can simply do a brain dump into this template, providing  information on what you want and who you want your web content writing to attract. Of course, the more information you provide, and the more explicit you can be about the results you want, the better writing you’ll get and the better results that content development will produce.

  • You send the completed template back.
  • We schedule a phone appointment.
  • I review your content and highlight the areas that require greater discussion (approximately 15 minutes).

Step Two—We Work Together By Phone to Clarify Your Needs (One Hour)

We have a one hour phone conference where we go over your web content writing project, and clarify your needs. This is fun and exciting. We come up with new ideas and strategies, designed to evolve and transform your business.

While we are working on the phone, I am typing into the document you have sent me and "trying out" concepts, phrases and language for content development. We work together and collaborate on your web content writing. I throw out ideas and you respond to them. By considering a series of possibilities, we tease out the concepts that will excite your prospects most.

These are some of the things we will discuss:

  • What do you want your site visitors to do after reading your sales page? What are your objectives with this single page "sales letter"? What do you want to accomplish with this content development?
  • Who exactly is your target market? We need to sharply define your target market, deepen it and make this information most attractive to your intended prospects.
  • Will this market be profitable? If not, or if only marginally, what changes could increase profitablity?
  • What additional information do you want your web content writing to convey?

Step Three—Your Writer "Works Magic" On the Content

After the interview, I take all that information and turn it into marketing magic. It takes approximately five hours to complete the web content writing. There is a "flow" to the sales process for a one page web site and every element of your content development must be in place and effectively written. It’s a process not to be rushed. Website content writers finalize the writing.

  • When the first draft is complete, I send it to you, along with a Change Request Form.
  • You review the draft web content writing and send me a Change Request Form detailing anything that you want changed. You send me that filled out form well in advance of our next phone session, so I can prepare for the call.
  • We schedule a second phone session.

Step Four—We Finalize Your "Stellar Sales" Single Web Page In Another Phone Conversation (30 Minutes)

We have another phone conversation and discuss the desired changes together. Again, I make suggestions and follow your lead to create the final web content writing that satisfies you 100%. Usually, there are only a few things to change, but these might feel like big things to you. It’s usually a matter of fine tuning your content development so you’ll be delighted. I’m typing ideas as we work and editing as we agree.

Once your website content writers are finished, I finalize that copy and send it to you as quickly as possible. You get your final copy in a short time, and you’re ready to put your "Stellar Sales" web content writing on your site ready for everyone to see!!

Here’s What You Get In the "Stellar Sales" Single Web Page Service

When you buy the "Stellar Sales" Single Web Page copy, you get content development that gets you conversions. What this means is that your web visitors respond to your Call To Action in the way that you want. You may want them to give you their contact information, or fill out a contact form, or to buy your service. Site visitors are converted from passive searchers to taking the action that you intend and request of them. Your website content writers are gifted at writing for conversion.

You Get This…

Here’s what you get when you buy this service.

  • Six and a Half Hours of My Time Divided In This Way:
    • One and a half hours coaching/collaborating/writing over the phone to fine tune the information for your sales page
      • A one hour call
      • A 30 minute call
    • Five hours content developmentwriting and editing to finalize your sales page web content writing
  • Final Copy for Your Sales Page—This page is scientifically crafted to move the reader from interest to action. This is a step by step process and is not done in a haphazard way. The writing actually leads site visitors through a series of points to entice them to take the action you require. This typically ends up being 5-7 typewritten pages written by your website content writers.
  • "Stellar Sales" Single Web Page Tool—This template is designed to elicit the web content writing information used to write your sales page.

Plus, You Also Get This…

  • Consultation About Your Business Strategy—This type of page has a specific application, and is typically used by more sophisticated web marketers. We’ll talk about what you aim to accomplish with the content development for this page and make sure that you will accomplish that. We’re not only website content writers. We’re strategists as well.

 

Where to Next?

From here, you can explore each of WOW Factor Writing’s different services or go on to the About Suzi page to learn about the background, experience and training that qualifies me to deliver these services.

Click here to learn more about my Strategic Foundation service

Click here to learn more about my Precision Target Market service

Click here to learn more about my Knock Out Elevator Speech service

Click here to learn more about my Whiz Bang One Sheet service

Click here to learn more about my Web Site "Core Pages" Package

Click here to learn more about my Web Site Tool Kit Package

Click here to learn more about my Crazy Fast Books service

 

Interested In the "Stellar Sales" Single Web Page Service?

Pick Up That Phone and Call, Or Fill In the Short Form Below!

If you’d like to talk about your Stellar Selling Single Web Page service needs, or if you have questions, you can either click the Contact Us button or fill out the form below and we’ll connect with you to set up a time to talk.

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